aboutus
About us
aboutus
About us
About us
We build strategies to help brands grow
FastRock is a full-service hybrid consultancy, based in Los Angeles, with over 14 years of experience across editorial and commercial departments.
We build and manage bespoke teams and relationships to deliver world-class outcomes. No project is too big or too small; whether you're an individual, a Start-up, or a Fortune 500 organization.
Predominantly working in the marketing, advertising and brand partnership space, we help brands grow.
Whether you're looking for lead generation strategies, business-winning presentation decks, full-blown marketing campaigns or help to launch your brand or start-up, we have you covered from initial ideation to final PR + social media activations, through to paid media strategies and beyond…
Our services span across a huge slice of the marketing and advertising landscape:
Discovery (Internal audit, Brand audit)
Research (Quant./Qual., Defining target audience, A/B testing)
Lead Generation Strategy (B2B/B2C growth & Retention strategies)
Brand Strategy & Branding (Audience profiling, Brand positioning, Brand voice + messaging)
Social Media Management & Content Creation
Influencer & Ambassador Collabs.
Paid Media Strategy (FB Ads, IG Ads, Paid Email, Display Ads)
Digital Marketing (SEO, Content Marketing)
Creative (Creative Direction / Art Direction)
Production (Design, Project management, Video, Post-prod, Photography, Voice over)
Software & Web Dev.
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FastRock is owned and operated by Chris Anderson
Award-winning multi-disciplined Creative Director & Brand Strategist, with over fourteen years of industry experience within the creative sector. Chris has a breadth of knowledge across print, digital, out of home and video, focusing on the areas of Creative Solutions & Branded Content, Brand Partnerships & Brand Strategy, Advertising, Marketing and Events.
Chris has worked with over 70 brands in his career to date. He has created bespoke partnership campaigns for some of the world's most revered brands (Calvin Klein, Timberland, Volkswagen, Ford, L’Oréal, Estée Lauder, Colgate, Samsung, New Balance, Puma and UGG, to name a few) and has art directed renowned talent such as Slash, Iron Maiden, Jared Leto, Alice Cooper and Metallica on the music side.
He has created campaigns for a major non-profit and consulted brand-side for some of the largest Hollywood studio franchises. He was instrumental in marketing New Zealand’s three largest Manuka Honey brands in the US (A $530M business). He has branded US-based startups within the blockchain sector, consulted with the world's largest automotive events platform and the world's leading music company, in the both the USA and UK.
As a graphic designer by trade, Anderson is not afraid to get his hands dirty and recognized within the industry as a creative force for his multi-disciplined skill set and broad perspective when it comes to campaign ideation, strategy, implementation and delivery. Chris’ creative approach has always been resolutely commercial and his work with leading brands, such as BMW, Speedo and New Balance, led Chris to extend his talents to video directing, working closely with content creators, directors and filmmakers.
In 2009, Anderson founded a boutique digital marketing agency: Paper-Pixels Creative; predominantly creating bespoke digital advertising and marketing campaigns for leading UK/EU media brands. The agency was a great success and ran for a total of five years.
Off the back of this journey, Chris co-founded FastRock in London mid-2014; now a multi-award-winning hybrid consultancy, it generated positive uplifts and improved ROI on a multitude of client campaigns throughout 2014-15. Following this success, FastRock relocated to Los Angeles
in 2016, where Chris further expanded his creative talents into the entertainment, tech & eCommerce space.
Since 2016, Chris has quickly developed his agency's reputation for excellence in the United States; having won a total of twenty-five agency awards throughout 2018-2020.
SOME OTHER KEY POINTS:
• Shortlisted for the Bauer Media Awards 'Cover of the Year Award 2012' (Kerrang! - My Chemical Romance)
• Shortlisted for 'Best Use of Social Media' for ASICS Target 26.2 at the PPA Ad awards 2014
• Breadth of editorial, commercial, marketing experience.
• Led the commercial team at Hearst-Rodale to double their conversion rate for new business.
• Worked with some of the biggest sports brands in the world, including ASICS, Puma and New Balance
• Worked with some of the biggest lifestyle brands in the world, including Timberland, Casio, Superdry, H&M and Samsung
• Fluent in French.
• Chris is a Digital Magazine Awards judge